Industry Insights
Take Advantage of Featured Messages
Customers are searching for your business right now, so make sure it stands out from the competition with Featured Messages. Featured Messages are 50-character freeform fields to advertise special opportunities for your business. They are the first and only advertising field to be embedded within organic search results, so your customers will see it when […]
Yext
Feb 21, 2013
Customers are searching for your business right now, so make sure it stands out from the competition with Featured Messages.
Featured Messages are 50-character freeform fields to advertise special opportunities for your business. They are the first and only advertising field to be embedded within organic search results, so your customers will see it when they search and on your business listing.
Featured Messages help your business stand out on the web and on mobile:
You can even make your Featured Messages clickable, to link to hosted PDFs, web pages or coupons, sign-up's or more information.
Use Featured Messages for:
- Circulars — Show off your full range of deals
- Coupons and seasonal offers — Offer specific coupons for promoted items
- Updates — Share new information about your business team or location
- Loyalty programs — Connect national goals and priorities to store experiences
This exclusive feature is highlighted both on the search result and the business listing to drive your customers' interest. And you can update it on-the-go in seconds with our app.
Most importantly, Featured Messages drive results. To get the best results:
- Use strong calls to action
- Update at least once a month
- Provide real incentives like discounts
- Personalize your message
- Share timely updates from your mobile phone
It's easy to get started and easy to update. Click here for more information about Yext Featured Messages.