Competitive Intelligence & Search Tracker
You can't truly understand your performance in search without comparing yourself to your competitors. With Yext's Competitive Intelligence, containing a robust Search Tracker and Reviews Competitive Intelligence, see how you stack up against other players, from small local businesses to large national franchises. Search Tracker shows how your entities do in both branded and unbranded searches across major search engines. Plus, Reviews Competitive Intelligence helps you understand how your ratings compare so you can learn from other top performing players.
Share of Intelligent Search
The Share of Intelligent Search metric in your Search Tracker helps you measure how your entities perform in both branded and unbranded search. By evaluating how often and where your business appears in SERP (Search Engine Results Page), we estimate how likely a customer is to engage with your business. You can see how competitors rank against you by keyword and directly compare your Share of Intelligent Search to your competition.
Named Competitors
Select the businesses you consider your direct competitors to compare your performance in your Search Tracker. Named competitors can be selected per entity to account for regional and local players. With Competitive Intelligence, you can see how you and these competitors stack up in searches for keywords you want to target.
Automatic Competitor Detection
In addition to named competitors, Search Tracker will also identify competitors that show up in the local packs for keywords you care about. Competitor detection can alert you to competitors you didn't know about so you can get a full view of the competitive landscape.
Reviews Competitive Intelligence
Reviews Competitive Intelligence allows you to see how your entities are rated in reviews compared to your local competitors on Google, Facebook, and TripAdvisor. With this tool, you can compare how you rank to see where you stand out and where you might fall short in market so you can optimize and remain competitive.
Easy Setup
Assigning competitors to your entities and setting up your Search Tracker is easy, so you can hit the ground running and find out how you stack up to your competitors on the web. Helpful guides and learning materials make it simple to start using Competitive Intelligence with Yext.
One Platform. Unlimited Solutions.
Drive revenue and delight customers
Transform site visitors into customers and learn more about what matters most to them with a dynamic AI site search on your website.
Capture and convert more local business with location listings. Turn maps, GPS apps, and local directories into your best marketing channel.
Your online reputation can win or lose you business. Generate, manage, and respond to reviews at scale with Reputation Management from Yext.
Empower customers and agents to self-serve
Enable customers to find instant answers to their support questions via FAQs, guides, tutorials, videos, ebooks, manuals, and more
Decrease case creation by recommending related content based on the issue being raised - right within the case submission form.
Resolve cases in record time with agent desktop search. Empower agents to drive faster case resolution as they troubleshoot customer issues at scale.
Answer your customers’ questions before they even reach your help site by improving your ranking and presence in search.
Deliver a seamless experience with in-app support. Allowing customers to seek help right within your app makes for a superior user experience.
Increase sales
Connect customers with relevant products, services and experiences from search to checkout.
Yext Pages has powerful tools to let you confidently launch, manage, and scale your business, by building stunning detailed product pages that capture high-intent traffic.
Boost your local online presence with Yext's local landing pages. Easily create and manage customized pages for each of your business locations, complete with accurate information, photos, and calls to action. Attract more customers and drive more sales with Yext's local landing pages.
Create an in-person sales experience online that available 24/7. Guide your customers towards the right products or services that align with their individual needs.
Make it easier for customers to find your products by connecting your physical and digital storefront.
Tailor product data in bulk to easily update information wherever customers shop your inventory.
Effectively manage all of your product data in one place and easily share details to third-party marketplaces.
Build shopping excitement and trust that fosters more purchases.
Turn each interaction into a long-lasting relationship by connecting better with shoppers at every step of their customer journey
Improve employee productivity and satisfaction
Employees need company information to do their jobs. Make it easy, fast, and fun to find with AI-powered workplace search solutions from Yext.
Build custom experiences fast
Build on the Yext platform for a fully custom AI search experience — fast. With SDKs, APIs, and robust documentation, the Yext Answers Platform provides the building blocks to create a bespoke search experience.
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