What's inside:
3 out of 4 patients say they will consult a search engine even after receiving a provider recommendation from a doctor.* (Check out our Healthcare Stat Pack for a cheat sheet of all our latest findings.)
People today are using search — both on search engines like Google, and directly on your health system's website — at every point throughout the patient journey. It's now your responsibility to own that whole experience and to meet patient intent with official, accurate answers all along the way.
How you can drive more patients to your health system by answering the questions they're asking — when and where they're looking for care
How AI-powered search services encourage patient discovery, answer-seeking, and connectivity with health systems
Three steps to fully optimize your patient experience across digital touchpoints
A comprehensive checklist to help you own your search experience