Webinar

Healthcare's Digital Evolution: Drawing Inspiration from Retail's Consumer Focus

Join our industry experts for healthcare and retail as they explore digital presence best practices and pitfalls — and how healthcare marketers can leverage these lessons.

We've all witnessed the "digital revolution" in retail. Now, the healthcare industry is now confronted with the exact same challenge: with patients now taking an active, consumer-driven approach to their care, health systems need to re-think their digital strategy to attract and retain patients.

So, what can healthcare organizations do to apply best practices from other industries to their own digital transformations?

Tune into our virtual event as we outline what healthcare organizations can learn from retailers.

You'll walk away with actionable insights on:

  • The forces driving shifts in consumer behavior - and parallels with patient journey expectations

  • Retail's successful consumer-centric transformation model (and how to apply it to healthcare)

  • Tactical best practices to speed up the adoption of new approaches in healthcare

Who should attend: Healthcare marketers who are looking for tools and strategies to impact patient acquisition and patient retention.

Carrie Liken
Carrie Liken
Head of Industry, Healthcare
Derick Jaros headshot
Derick Jaros
Head of Industry, eCommerce